Our Vision

World-class ophthalmic products

The concept of Gen-eye® was conceived in 2009, prompted by the clear need for a company with the ability to provide ophthalmologists and patients with a new treatment approach comprising a comprehensive basket of cost-effective, quality ophthalmics from world-class manufacturers.

As found in first-world countries, quality generics with a longstanding heritage play a vital role in increasing access, affordability and availability of medicines to patients; particularly in chronic debilitating conditions such as glaucoma.

Our Vision
To be the preferred partner, trusted to deliver quality and cost-effective products in preserving the gift of sight.
Our Mission
We commit ourselves to provide high quality, affordable ophthalmic solutions in our relentless pursuit to preserve the gift of sight
As a company we are proud to say that we source our products from credible and highly reputable manufacturing facilities situated in Europe and South America.